Tag Archives: Staged & SoldStyled

Does the Color Purple Have a Place in Staging?

Pantone_purpleBy Melissa Dittmann Tracey, REALTOR® Magazine

Pantone selected Ultra Violet as its 2018 Color of the Year. The vibrant color is popping up in more fashion, but when it comes to home design, is it just too bold for staging? After all, no one wants to deal with a purple elephant in the room when trying to stage a home for sale.

But designers are showing tasteful ways to weave in shades of purple to brighten otherwise neutral decorated rooms. Purple up against a mostly all-beige or all-white room can be just the colorful statement to welcome in the spring buying season.

Purple painted rooms still may be a harder sell in a home for sale, but purple hues in pillows, throw blankets, accessories, florals, or even accent chairs or a tufted couch may just be the touch of purple that takes a room from blah to memorable.

Below we feature a few examples from the popular remodeling site Houzz that show how purple accents can be used in a chic way to brighten up a space. What do you think? Will purple be a hot accent for your spring-time staging?

Purple Velvet

Purple velvety accent chairs against an otherwise neutral backdrop helps make this room more eye-catching.

 

Purple Pattern

The lime green patterned bedding helps to offset the purple statements in this bedroom design.

 

Purple Accents

All shades of purple help spice up the décor in this living room, from the flowers to the ottomans, pillows, and blanket.

 

Purple Accent Walls

If you do purple on the walls, you may want to make it in just a small spot–careful not to overpower the room. Check out this example below, in which the designers use purple wallpaper to accent a fireplace nook in the dining room. The purple hue is then repeated in the lighting fixture and curtains.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/03/12/does-the-color-purple-have-a-place-in-staging/

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2018 Home Trends to Guide Your Staging

Article Submitted by Fixr.com

Before you’re able to successfully stage a home for sale, you need to understand your target audience, and the kinds of things they’re looking for in a home. Home buyers today are much more savvy than previous generations; they know what they want, and they’re willing to wait to get it.

In a recent survey, industry influencers shared what they felt were the top trends in single-family homes for 2018. These trends took a good look at what home buyers were looking for, and what potential sellers and real estate pros can do to help make properties more attractive to those looking at them.

Before you stage another home this year, be sure to consider these top single-family home trends in 2018 to truly understand your audience.

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The Purchasers

Before you can stage anything, you need to know a little more about whom you’re staging the rooms for. And while in years past, Baby Boomers made up the bulk of the home buying market, in 2018, you’ll be seeing a predominantly younger demographic.

Fifty-three percent of industry influencers surveyed believe that members of Generation X, aged ages 38 to 53, will compromise the majority of the market, while an additional 34 percent feel that Millennials, ages 21 to 37, will make up the remainder. With this younger group of buyers purchasing more than ever before, you need to pay more attention to what they want during your home staging rather than relying on trends of years past.

Keep in mind that influencers also feel that things like faux finishes and jewel tones—popular design trends of years past–are all out as far as today’s buyers are concerned.

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Floor Plans

While you can’t always change every floor plan of every home, you can remove a few walls from a home’s interiors if it means making it more appealing to buyers. More than 70 percent of real estate influencers believe that an open floor plan will be something that home buyers want to see.

Open floor plans are great for entertaining, they help maximize natural light, and are extremely versatile in terms of how the space can be set up and used. These attributes are helping drive more home buyers, especially younger buyers, toward open concept homes than ever before.

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Smart Features

When you’re staging a home for sale, don’t overlook one of the most popular trends right now–the smart home. While you don’t have to automate everything in the home to entice buyers, switching out lights for smart bulbs, and adding in things like a smart thermostat and front door lock can go a long way toward encouraging interest amongst buyers.

Fifty percent of influencers surveyed feel that smart homes are going to be the biggest feature that home buyers are looking for in 2018. Smart homes are accessible, functional, and according to Energy Star , they can also save homeowners money–10 percent to 30 percent on energy bills just by switching to a smart thermostat alone. That can certainly be very attractive to prospective buyers.

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Exteriors

Everyone knows how important curb appeal is to a home. And today’s trends for home exteriors can help you make the most of a property’s curb appeal during the staging process. This includes using cool colors on the exterior, and for a fast and easy update to the yard, add some potted or raised planters to create a cozy atmosphere that attracts those who enter the yard.

Exterior

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Voice Control

As long as you’re including a few smart features in the home design, be sure to introduce voice control features as well. Surveyed influencers believe that voice control as part of home automation will be a very attractive addition to many homes for today’s buyers.

Luckily, with so many voice-controlled devices on the market, it’s easy to find one that will fit seamlessly in with the rest of the home’s design, helping to capture the attention of any prospective buyer who stops in.

To learn about the cost of household remodeling projects, visit the Cost Guides.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/03/05/2018-home-trends-to-guide-your-staging/

Hot Home Trend: Go Big With Your Tile

By Melissa Dittmann Tracey, REALTOR® Magazine

Supersized tiles are making over more floors, and this may be welcome news to many homeowners. Large format tiles means less grout to clean. The large tile trend may be partially motivated out of function, not just aesthetics.

More homeowners are experimenting with larger tile sizes, whether with porcelain, ceramic, or vinyl flooring.

Tile squares may be about 12 inches or so in most standard kitchen floors. But now sizes up to 24 inches or more are catching on.

Besides the easier-to-clean aspects of this, the larger tile squares often can make a space look bigger. That’s because there are less grout lines breaking up a floor into boxy squares, which leads to the perceptions of elongated spaces. (Another tip from designers in elongating a space with your tile: Be sure to select a grout color that most closely matches the color of your tile. That will also help make your floors look more expansive.)

The larger tile formats are popping up in kitchen flooring and as in bathrooms surrounding the tub or shower. Designers say the larger formats offer a more modern, “clean lines” vibe to a room’s flooring.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/02/26/hot-home-trend-go-big-with-your-tile/

Styling Tips to ‘Wow’ Spring-Time Home Buyers

By Patti Stern, PJ & Co. Staging and Interior Decorating

The new year and the upcoming spring season brings with it a fresh outlook and new beginnings. What will prospective home buyers be thinking about while searching for their new “happy place”? For sellers preparing their homes to sell this spring, that means engaging buyers by showcasing a warm, welcoming and cheerful property that others can easily envision living in. The following are our spring décor styling tips to help sellers prepare their property to stand out among the sea of new listings.

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Natural Elements Paired with Metallics

One of our favorite trends is plants of all shapes and sizes–succulents, trees or plants in baskets and colorful planters, and fresh or synthetic garden flowers in vases and wreaths. Since metallic accents continue to be on-trend, we love pairing the two together for an elegant touch to appeal to today’s buyers who like to feel close to nature.

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Pops of Bright Accents

Pair bold pops of colorful accessories such as accent pillows, throws, artwork, glass bowls filled with fruit, and fluffy bathroom towels against a neutral backdrop to give any room a boost of energy and warmth. Mix and match different textures and patterns for added depth and a modern style.

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Update Paint Colors

Whether you repaint an entire room or an accent wall, a fresh coat of paint works wonders to instantly brighten and open a space to make it appear larger. To spruce up your curb appeal, try a fresh coat of a trending spring color such as Benjamin Moore’s Caliente for your front door to create a welcoming first impression.

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Fresh Bedding

To create a spring-like oasis in the bedroom, switch out winter bedding and replace it with fluffy duvets in white, or on-trend floral patterns paired with a soft, cozy throw and accent pillows in different sizes, colors, and textures.  To complete the look, add soothing nature-inspired wall art in complementary colors.

For more examples of interior decorating and home staging, visit www.pjstagingdecorating.com.

PattiABOUT THE AUTHOR: Patti Stern is principal, interior decorator, and professional stager of PJ & Company Staging and Interior Decorating. She has been decorating and staging homes since 2005. She and her team provide turnkey, full-service home staging and interior decorating to clients across Connecticut, New York, and Massachusetts. She also developed an award-winning staging program for the luxury homebuilder, Toll Brothers. Her company received the Houzz 2015, 2016, 2017 and 2018 Awards for Customer Service.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/02/19/styling-tips-to-wow-spring-time-home-buyers/

7 Ways to Add More Romance to a Home’s Decor

By Melissa Dittmann Tracey, REALTOR® Magazine

Love is in the air with Valentine’s Day this week. But a romantic flair to warm up your home design may very well be in style year-round.

In fact, one-third of homeowners say they intended to renovate their master bedrooms to create a more romantic or intimate space, according to a 2015 survey of more than 1,500 homeowners conducted by Houzz, a remodeling website.

How do you achieve a more romantic style with your décor? Here are a few ideas.

1. Fluffy pillows

The more pillows on the bed, the better. Decorative pillows can add a softness to a room. Read tips from stager Audra Slinkey from the Home Staging Resource: How to Use Pillows in Staging

 

2. A lush Rug
A faux sheepskin rug under the bed may add a touch of luster to the flooring.

 

3. Whites and pastels
Softer colors can add a more romantic vibe. Pristine white mixed with soft pastels may add warmth to a bedroom. Try whites or pastel bedding and accessories up against a slightly darker wall color for just the right contrast.

 

4. Fireplace
Illuminate a space with the glows from a fireplace or candles.

 

5. Flowers
Fresh flowers can spruce up any room in the house–and as an added bonus they often bring a pleasant scent too. Even small bouquets can still make a statement.

 

6. Chandelier
Add in more glam in the bathroom with a crystal chandelier that can reflect the light and bring a little sparkle.

 

7. Intimate outdoor spaces
You can get romantic with your landscaping outside too. Set a scene with a small table and chair set, greenery surrounding, and strung lights to create a cozy spot to unwind or dine.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/02/12/7-ways-to-add-more-romance-to-home-design/

Hot Home Trends: Florals Are Dressing Up Interiors

By Melissa Dittmann Tracey, REALTOR® Magazine

Consider adding more floral patterns into your staging. It’s bold and trendy, home designers say.

Floral prints are seeing a revival in home design, according to the design community on Houzz, a home renovation and design platform. In fact, they are calling florals one of the hottest home design trends of 2018.

But its re-emergence in interiors does come with a twist this time around. Floral designs in contrasting colors is trending. It can make a big statement and can be an eye-popping pattern to jazz up a space.

“Forget low-energy patterns and think botanical references in high-contrast colors, such as black and white, or teal and gold, and over-sized blooms,” Houzz notes in its forecast.

Floral patterns of roses, peonies, and lilacs are popular in wall art, throw pillows or bedding, rugs, or furnishings. It can feel vintage, and add a little flair to an otherwise neutral staging palette.

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/02/05/hot-home-trends-florals-are-dressing-up-interiors/

Stagers Who Stand Ready to Transform Properties

By Audra Slinkey, Home Staging Resource

A lot of people don’t realize just how much home stagers do for their clients. Certified professional home stagers are true artists and will go to great lengths to get that “right look,” as well as help seller’s maximize the return impact on the sale of their home.

Here are two, behind-the-scenes staging stories that show you how far your home stager will go to GET IT DONE RIGHT…

You may have seen this unique residence in your news stream a while back, but did you consider how it got staged?  It is on an island just off the Connecticut coast and the residence spans the entire three-acre island.

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There were five houses to be staged (a main house, guest house, tea house, game house, and pool house.)  The real kicker is that the caretaker’s boat had weight restrictions and could not hold couches, beds, or larger pieces–so the stager had to be creative!

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HSR Certified home stager Leia Ward of LTW Designs in Fairfield County is the brave home stager who took on this property, and using only accessories, staged it beautifully!  Here is a photo of her loading up the boat with all her gorgeous furnishings.

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Imagine how hard it must have been to crate all of those items over two docks, open sea, and yard space using just the wheel barrel you see here!

Leia and her team staged all day and into the evening but the outcome and sale of the home is what drives dedicated stagers like her.

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Since staging outdoor spaces has become much more critical to buyers, Leia makes sure no stone is unturned using what the client had and adding many more accessories to update the look.

View photos of Leia and her team’s staging of the property.

My second story entails a home that most people had given up on…

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Looking more like an Amityville Horror Movie, this home had been neglected and abused for years and unfortunately the inside was not much better…

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When RESA Stager of the Year, HSR Grad Brad Fletcher of the Home Staging Pros in Orlando, Fla. got a hold of this property … everything changed!

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The transformation is unbelievable, and it’s hard to envision this is the same house! Updated flooring, paint, fixtures, A LOT of clean up, and staging makes this a home that buyers will pay A LOT more for!

Professional home stagers make this kind of magic happen every day for their clients.  They are tireless, they are dedicated, and they are worth every penny.

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Buyers beware … not all home stagers are equal. Is Walmart equal to Restoration Hardware in quality and design? It’s not about getting the best price for your sellers; it’s about getting the best return on their investment. Brad and Leia are stagers who do just that.

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Slinkey ABOUT THE AUTHOR: Audra Slinkey is president of the Home Staging Resource, a RESA Accredited home staging training and certification company. Slinkey has personally trained over 3,000 stagers worldwide and is a bestselling author and international speaker. She also serves as president of the American Society of Home Stagers and RedesignersConnect with her on Facebook!

from Styled, Staged & SoldStyled, Staged & Sold http://styledstagedsold.blogs.realtor.org/2018/01/29/some-stagers-move-mountains-for-their-clients/